Index · Sam Hofman

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122 projects

Three white Chantecaille Blanc Peony bottles and a face-cream jar standing against curled sheets of cream paper, a real white peony tucked at the base and soft sun raking across the curves

ChantecailleBlanc Peony

The square Blue Label bottle laid on its side across a cobalt sweep, amber whisky glowing through the glass while ribbons of pale blue light curve across the surface behind it

Johnnie WalkerBlue Label

The Black Label bottle turning in warm amber light, the gold striding man and the twelve-year label catching the edge of the beam against a dark ground

Johnnie WalkerBlack Label — Serves

A Graff gold bangle set with a band of pavé diamonds, resting in the fold of a curved sheet of warm sand-coloured paper against a dark graded ground

Something About RocksGraff

The Lancôme Idôle flacon, a flat rectangular bottle of pale gold, turning in light with reflections running across the glass.

$A clear glass sphere standing on a graded grey ground, a sprig of pale lilac bell flowers and green leaves held inside it and refracted into bands of iridescent colour around the rim$ Film

Beyond NoiseOlfactive

CreedAmbers · Centaurus & Delphinus

A thread of molten gold running diagonally across a black ground of dark striated layers, the resinous surface catching just enough light to read as grain

CreedOud Zarian

A mass of overlapping petals filling the frame in dusty rose, sage and slate blue, the edges soft enough that the flower reads as brushed paint

A solid gold Creed Millésime Impérial flacon laid on a skin of gold oil, the liquid tearing into ragged metallic ribbons behind it while one raking light runs a hard line down the polished shoulder.

CreedMillésime Impérial

A dark green Creed Green Irish Tweed flacon standing dead still at the centre of long green light trails that loop and fold around it in one continuous ribbon on black.

CreedGreen Irish Tweed

Two bare arms twisting around each other on plain white, one hand tipping a cobalt 1664 Rosé bottle into a stemmed 1664 balloon glass, pink beer arcing into a clean white head

Kronenbourg 1664Good Taste With A Twist

A slim gold baton suspended in an almost white field, soft light blooming behind it and a faint shadow falling away to the right

A pink faceted Creed Wind Flowers flacon seen through a soft veil of blown petals, the glass shoulders blooming into diffuse highlights against a flushed pink ground.

CreedWind Flowers

A chrome Dior Capture Totale Hyalushot tube stood upright on a clear glass disc pooled with serum and trapped bubbles, its fine tip drawing one bead down onto near-white, the disc rim striking a hard specular arc.

DiorCapture Totale HYALUSHOT

An Elemis Clarifying Serum bottle stands in a miniature built landscape of moss, allium heads and yellow foxtail spires, dusk light raking in from a lilac and gold sky behind

ElemisSkinpicnic

Two Shiseido Ginza flacons side by side in the dark, lit from within so the glass runs from deep violet at the shoulder to hot pink at the base

A pale green Molton Brown flacon lies on a white plinth inside a built collage of geranium leaves, cut green ribbon and graphic printed card, lit hard from above so the foliage throws sharp shadows

Molton BrownEau de Toilette Collection

The Narciso Rodriguez Santal Musc flacon smeared into long exposure streaks, deep red juice and gold cap dragging sideways across a pink-to-grey gradient

Narciso RodriguezSantal Musc

Macro of a deep red lipstick bullet rising from a polished black and gold barrel, one long soft highlight running down the sculpted wax face against flat pale grey

PersonalHourglass Lipstick

A teal Tom Ford Neroli Portofino flacon on a grey marble plinth, brushed brass bars crossing in front of and behind it against a graphite backdrop

Tom FordNeroli Portofino

A white-gold ring bent into a pave-set zigzag, balanced on the ridge of frosted acrylic peaks against warm cream, flat soft light so the diamonds read as small bright points and the metal holds one clean gradient

VashiLove Strike

Two Molton Brown bottles hung on fine threads against a blush gradient, ribbons of rose and pearl paint pouring down the glass and stringing into falling droplets

Molton BrownJasmine & Sunrose

A steel Audemars Piguet Royal Oak chronograph tipped forward on a peach-to-teal gradient, the blue tapisserie dial holding a soft warm bounce while the brushed bracelet links throw hard specular edges

Three Desperados bottles on a wet black plinth cut by hard red, green and amber laser beams that streak through haze and skim off the puddled floor

DesperadosLaser

A row of Desperados bottles on a wet dark floor firing thick plumes of green, red and orange smoke up out of their necks, one clean hero bottle lit cold in the centre

DesperadosSmoke / Party Starter

Black-and-gold beauty and fragrance pieces stepped across raw limestone blocks, hard low sun raking left to right so each gold case fires one long highlight and drops a crisp shadow onto the stone

AtlasNovember Issue

Whisky over ice in a cut-crystal tumbler stood on a grey marble disc, one hard raking beam throwing a smear of amber caustic light across the stone and a long soft shadow behind.

PersonalCaustics

A square-cased Bell & Ross BR S laid out dead straight on a warm cream gradient, navy alligator strap running top to bottom, soft light grazing the brushed steel bezel screws while blued hands sit crisp on the champagne dial

Bell & RossBR S

A cliff of crimson pigment broken into ridges, a pale cloud of thrown dust hanging in the air above it like weather over a mountain range, cool blue light in the gap behind.

A ring of pale tapered blades standing like a coronet against black, a bright ellipse of light lying flat beneath them and throwing a soft halo

Royal Salute21 Year Old

The Herbivore Phoenix facial oil bottle standing in a bed of pressed flowers, scarlet poppy, a ruffled yellow bloom and pale lilac petals, on cream, one hard shadow thrown to the left

PersonalPhoenix

A red Sisley lipstick standing in its gold case, the bullet cut to a sharp angled edge, lit so the red stays saturated, with soft pink rose petals falling around and in front of it

A coupe garnished with a physalis beside a tumbler holding a clear ice sphere, ring marks left on the pale table, cloud and a low sun filling the window behind

PersonalThe Crossing

Three chrome Prada balm bullets lie in a stepped row on pale blue, pale blue, mint and banana-yellow balm drawn behind them in thick glossy swipes

Prada BeautyMonochrome Balm

A frosted Acqua di Gio flacon on a saturated red ground, a mountain range built from thousands of tiny gold beads rising behind it, the bottle throwing a warm red pool of light onto the base

Giorgio ArmaniHoliday

A red Prada lipstick standing open on a white surface between two cream vintage telephone handsets and a coiled cord, lit so the red is the only colour in the frame

PersonalPrada Tech

A clear Bohoboco perfume bottle with a black flocked cap balanced between tumbling dark wood blocks, violet hyacinth florets suspended mid-fall against warm off-white

Rake's ProgressBohoboco

Two fragrance bottles balanced on a sheet of clear acrylic over lilac, one upright and one lying on its side

Mr PorterSunglasses & Scent

The Diptyque Rose Roche bottle behind a wash of water, pink garden roses and a leaf pressed up against the glass

Rake's ProgressDiptyque

A chrome mascara barrel rising out of blue-black, magenta and cyan gels raking down opposite flanks and colliding in a mirrored DIOR collar that flares white at its centre.

PersonalMascara Spin

A Hennessy V.S bottle on a white ledge beside a tall highball of cognac over ice with a citrus twist, a bowl of lemons to the left and a honey dipper resting on a dish, against a pale blue sky

HennessyV.S · Made For More

A tulip petal in extreme close-up, deep magenta grading to cream and pale green, its whole surface beaded with clinging air bubbles as if just lifted from water, against a flat pink ground.

PersonalFlowers

Two hands above a peach-cream sweep, the upper one crushing a lemon so juice threads down past a lime shell and a peach onto the Creed Aventus for Her flacon cradled below, pink peppercorns stuck to wet skin.

CreedAventus for Her

A brushed-silver Creed Himalaya flacon lying on its side across a grapefruit with a lime balanced on its shoulder and a cut lemon alongside, flat frontal light on a pale grey-pink sweep.

CreedCitrus Series

A gold Dior lipstick with a building façade embossed into the rosewood bullet, stood beside its ribbed cap on plum-brown, two hard star flares breaking off the polished metal collars.

DiorWonderland · Dior in Gold

A Dior Forever foundation bottle balanced flat between a curled amber shell above and a terracotta stone below, stacked into a cairn on white with soft top light throwing a faint pink shadow.

DiorWonderland · Dior Summer

A single pink ranunculus lies at the edge of a curling sheet of clear gel streaked with magenta cream, water beads sitting on the surface, everything floating on a pale blush white

ElemisRose Marine

Elemis jars, a marine oil dropper and a facial pads tub arranged across sculpted dunes of soft pink foam under a clean blue sky gradient, with balm and cream shown open in the pots

ElemisPro-Collagen Studio Series

Five matte stone-grey Aman skincare vessels, a dropper, a pump bottle, a tall cylinder and two squat jars, floating in near darkness above a warm taupe ground, edges caught by one soft raking light

Aman KoseAman Skincare

A black gloss Sandalwood shaving cream jar sits on the corner of a deep red block, a bleached driftwood branch rising behind it against a soft grey-white sweep

The Art of ShavingShave Collection

A Loewe bottle suspended inside an inflated transparent air-pillow sleeve, the ribbed plastic diffusing the product into bands of violet, cyan and yellow against a bright white sweep

LoeweAir Cushion

Overlapping smears of glossy gel drawn across white, black over clear over yellow with a slick of orange and a stroke of hot pink, bubbles caught in the thickest part

PersonalTextures

A ribbed rose-pink tumbler balanced upside down on the rim of a highball full of ice and pale amber soda, a second glass behind holding one clear ice block and a sprig of thyme, all on warm cream.

Two rhubarb serves on a linen table in hard afternoon sun, ice and cut rhubarb scattered around them, the glasses throwing long shadows with the light coming through the drink and landing red on the cloth

PersonalUntitled

The Lot. 1990 XO brandy bottle on an oak disc against a fluted screen graded cream to burnt orange, a lit spirit lamp warming a round flask of dark liquid at the right of frame

PenfoldsSpecial Bottlings

A hand lowers the fluted Rémy Martin XO decanter onto a pale draped cloth, a crimson velvet swathe running behind it and figs and foil-wrapped chestnuts casting long shadows across the folds

The GuardianRémy Martin · The Art of Hosting

The Ballantine's 12 bottle centred inside interlocking planes of blue glass, a gold seam running out from the label and the amber whisky lit from behind so it burns against the deep navy

Ballantine's12 Year Old Key Visual

An emerald and diamond ring lying on ribbed green glass, a slim gold rod laid across it and orange blossom scattered around the base, hard sun throwing the ridges into stripes

KO CreativeNew-Age Nostalgia

Panels of red and teal glass held in black clamps, edges catching the light against a pale ground

PersonalCut Glass

Artists' brushes and a pale sphere laid on a fan of straw, jewellery resting among the bristles

Harper's BazaarMasterpieces

Slabs of grey plaster stacked and broken, a hard shaft of light crossing the raw torn faces

PersonalPlaster

A magenta lipstick standing on a grey marble ledge, dark timber beams crossing the frame behind it

A glass pipette held above the threaded neck of an amber serum bottle, a single bead of golden oil hanging at its tip, everything wrapped in soft light on a blush seamless.

A raspberry Häagen-Dazs stick shot flat on soft pink, its pink coating cracked open to a vanilla and jam core, sitting in a starburst of glossy red coulis ringed with whole raspberries and shards of white chocolate

Häagen-DazsFruit Obsessions

Three Glenmorangie bottles stepped across painted wooden blocks on warm cream, a potted orange tree and a bronze giraffe to one side, cocktails and chocolate catching a low raking light

GlenmorangieThe Accord, The Elementa & The Tribute

A Georg Jensen watch on a grey resin cube, a yellow-lined leather envelope wallet and a polished silver Mobius bangle staged on terracotta and marble plinths, hazy window light throwing long soft shadows across pale concrete

Wallpaper*Georg Jensen

A ring of hand-forged artist cutlery, anodised blue forks, oxidised copper paddles, brass ladles and a violet spoon, laid out on a pale stone floor cut diagonally by hard black shadow

Wallpaper*Handmade

A slab of dark terrazzo slung from grey cord like a swing and clamped with steel thumbscrews, carrying a magnifying glass and a cut crystal, prism flares scattering across a charcoal wall behind.

PersonalPendulum

A block of pale pink ice fracturing internally, the surface lit so the cracks read as lilac and grey

PersonalIce & Oil

A rectangular watch with a deep blue dial and open movement, propped on a pale angled plane

QPAutumn/Winter

A twist of white sweeping through black, the edge of the stroke catching light where it folds over itself

The green Glenfiddich 12 bottle lying diagonally on pale grey plaster, its hard shadow shot through with a bright acid-green caustic thrown by the glass

GlenfiddichChallengers Welcome

A cherry blossom sprig threaded across a leaning mirrored panel and a curved shard of pale green glass, the pink flowers lit clean against a flat black ground.

PersonalBlossom

A white Nike React trainer set among bent tubes of primary colour, the shoe lit clean against magenta and cobalt

A built gym interior in blue and oxblood, rows of small red chairs facing a court marked out on the floor

A clear glass cone pendant with a glowing opal globe inside, hovering above a brushed copper light ring, against a deep teal ground with a soft pyramid of shadow rising beneath

Wallpaper*Masters of Suspense

Three watches balanced on a raw quartz cluster, a broken plaster shard and a black sphere in front of a grey marble slab, crumpled cellophane catching a hard shaft of light across the foreground

EsquireWatches, December Issue

A dense hanging cluster of clear soap-film petals and hair-fine filaments suspended on a single thread, every membrane catching a cold white rim light against a deep red-to-blue-black gradient.

PersonalSynthetic Flora

A coiled terracotta form holding a watch and a folded green card, warm light raking across the curve

AtlasAugust Issue

Skincare bottles, jars and slim white sticks arranged across pale angled planes, everything close to white on white

AtlasOctober Issue

A glass sphere holding dark liquid mid-turn above its own reflection, ripples spreading out beneath it

PersonalTempest

A red patent heel and a cobalt shoulder bag set on soft pink blocks, the shapes squared off against each other

Vogue ArabiaAccessories

A long table dressed in pale cloth carrying scent bottles, jewellery and small silver objects, cool light raking the length of the linen

Eden BeingNovember Issue

A silver fox-fur collared coat standing headless against pale grey, a tall curved orange perspex blade rising from the collar like a plume and bleeding warm colour into the wall behind

A white Kodak Super 8 camera floating at an angle over deep ink-blue paper with its film door swung open, one soft top light wrapping the body while an orange Vision3 50D cartridge box sits below catching the same fall-off

A Kettle Bites Maple Barbecue packet caught mid-air in a burst of tomatoes, chillies, wheat ears and herbs on ochre

A tan leather handbag on a ledge in a deep blue room, a slashed panel behind it opening onto the wall

Wallpaper*Fontana

A gallery wall opened into a deep red recess where a white table, easel and painting tools hang suspended, a grey chair standing on the concrete floor beside it

Wallpaper*Pullman Hotels

An empty gold-rimmed Stella Artois chalice standing on a pale blue-grey sweep, the etched artwork on the bowl picked out by a soft wrap of light and one clean shadow to the right

Stella ArtoisBuy A Lady A Drink Chalices

A pair of berry-purple LeBron 13 high-tops suspended sole-to-side on a blush gradient, a hot white shaft of light rising from below so the translucent Zoom pods glow pink through the icy outsole

A white LT12 racquet hanging in mid-air above a stepped landscape of white blocks whose edges are painted red, green and navy court lines, broad soft light keeping the whites clean and dropping one soft shadow of the ball

Two bare arms reach in from opposite edges to hold a tan suede hobo against a python-print satchel on flat sand-beige, even soft light so the suede stays matte and velvety while the snakeskin scales pick up a low sheen

FarfetchBag Guide

A Raf Simons trainer suspended mid-air above a rolling iridescent soap film, oil-slick greens and magentas swimming across the surface against near-black

Jewelled emerald satin courts, a rose champagne bottle, a holographic shoulder bag and a faceted scent bottle laid across a stepped landscape of mirror, black gloss and green glass blocks

Harvey NicholsChristmas

A limited-edition Blue Label bottle standing in grey lunar dust beside a black metal tree hung with gilded fruit, pale smoke drifting through a starfield behind it

Johnnie WalkerMid-Autumn Festival

Molten gold pouring into a tilted blue-and-white Japanese bowl on a white plinth, the stream breaking on the glaze and running back over the rim in a thin thread down the pedestal against mottled stone.

PersonalKintsugi

A pale envelope clutch on a folded white sheet against deep blue, smoke drifting off the edge of the fold

A stemmed glass of pale amber drink over ice with a cherry resting on the rim, standing on white between a polished chrome arch sheltering a tangerine and a tall clear column with cherries suspended in it

PersonalDrinks · Objects

A domed glass lens resting on a black ground over a sheet of white stripes, the stripes bending into concentric rings through the glass and a thin line of gold catching its rim

A cluster of glassy lozenges on white, amber, plum and speckled pink, pooled together like set resin with small clear bubbles caught between them

A rose-gold moonphase watch on a dark leather strap lying on a wall of flaked blue and rust paint, the white dial and its blue moon disc the only clean surface in the frame

PersonalWatches

A fluted silver dish holding a red-handled knife and a fork, a small bunch of amber grapes set on the rim, everything lit hard against a graded grey ground

PersonalTable Rituals

A dark green fragrance flacon with a gold cap lying in a bed of oily black and olive marbling, one edge of the label catching the light

A scarlet flocked slab with a round hollow scooped out of it, stacked on a slab of grey mineral crust against black, the two shapes offset so their corners cross

PersonalNegative Impact

A sheet of moss-green honeycomb fabric draped into a peak beside a pale split rock, a bare gilded branch rising out of the fold, all on a soft blue-grey ground

An air plant photographed straight on against pale sage, its strap leaves curling out symmetrically and the longest ones trailing off past the edge of the frame

PersonalBotanics

A matt black sphere caught mid-air on a grey ground with a sheet of clear water wrapping round it and tearing away to the right

PersonalPhysics

A cut-crystal decanter of whisky beside a tumbler set on a faceted black block, one clear ice cube in the glass, both standing on dark stone under a cool graded light

PersonalObjects

A vertical sheet of water falling through the frame against black, the surface pulled into long silver folds where it twists

Two dried crimson strawflowers on a pale stem, blurred sideways by their own movement so the petals smear across the cream ground while the stem stays sharp

An arrangement of copper and teal blocks with pale glass planes slotted between them, built to read as one isometric object floating on a graded grey ground

A stack of black slabs with a block of yellow glass set into the top, the glass throwing a hard yellow shadow down the tower onto pale grey

A sheet of blue foil crumpled into peaks and suspended against deep blue, pale smoke curling up beneath it and catching the same cold light

PersonalPlastics

Four make-up blenders balanced into a small tower on cream, blush, mauve, pale lilac and peach, each one matt enough to hold its own soft shadow

PersonalSponges

A dried peach stone floating against warm cream, its whole grooved surface in focus, the ridges running from a pointed tip down into deep pitted channels

PersonalPeach Stone

Three pieces of charcoal on a pale graded ground, the split faces showing the grain of the wood and catching a hard silver highlight along each broken edge

PersonalCharcoal

Four lengths of clear glass rod standing against black, each one bending slightly out of true, lit so a single bright line runs the length of every curve

An overhead arrangement of compacts and lipsticks scattered with lilies, roses and forget-me-nots across a lit white plane, a folded chrome sheet standing behind them like an envelope

PersonalChrome Absurdist

A rounded amber glass flacon with a gold shoulder held upright between two dark spear-shaped leaves against warm cream, lit so the glass glows from within

A steel watch on a bracelet lying across a split block of pale stone, the rock cleaved to show its raw face, set on a plinth against a soft graded sky

PersonalWatch Report

The turned gold lid of a Guerlain Orchidée Impériale jar seen from above, its concentric grooves catching a band of light, bedded in white orchids against near-black

PersonalGuerlain